Go Power set to retain Power behind Ulster Rugby in new 3 year deal
Go Power, one of Ireland’s leading electricity and gas suppliers, has extended its partnership with Ulster Rugby for a further three seasons.
The new partnership deal, which will run until June 2026, will see the sponsor continue to feature prominently on the back of the Senior Men’s jersey.
Within the club’s home ground, Go Power will also have a noticeable presence at all upcoming fixtures for both the professional and domestic game, as well as the partner featuring in ‘big screen’ and programme content.
Of the partnership renewal, CEO at Go Power, Dermot Beattie, said:
"Since 2015, the Go Power and Ulster Rugby partnership has resonated with fans and businesses alike, and we’re thrilled to continue our journey with Ulster Rugby.
“Go Power has supported Ulster Rugby through thick and thin, celebrating their triumphs and standing shoulder-to-shoulder during challenges.
“Go Power continue to enjoy prominent branding as the back-of-jersey sponsor, throughout Kingspan Stadium and across digital platforms, ensuring the iconic logo continues to fuel the charge alongside Ulster’s passionate players on the pitch and loyal supporters in the stands.
“This enduring partnership between Go Power and Ulster Rugby is a testament to the shared values and mutual appreciation for excellence. As both organisations charge into the future, it's clear that their collaborative energy will continue to electrify fans and power success in the years to come.”
Head of Commercial at Ulster Rugby, Keith Shorten, added:
“We are delighted that Go Power have chosen to continue their long-standing partnership with Ulster Rugby.
“In the years ahead, we have ambitious plans for what we want to achieve, both as a professional team and through the domestic game, with Go Power set to play an important supporting role.
“Go Power, as a local business based in Northern Ireland, will benefit from ongoing direct brand exposure across the UK, Europe and South Africa as the Senior Men’s squad take to the pitch, proudly displaying the Go Power logo.”